SABC TV Stations and the Value they Add to your Brand

Television has come a long way, from limited black and white productions to a variety of colorful commercials giving the audience all they need. This article explores one specific broadcaster and how their TV channels can add value to your marketing strategy and business plan.

Table of content:

  1. Introduction to the television advertisement industry
  2. The different types of commercials
  3. The different SABC TV channels and their purpose
  4. Using a SABC TV channel to your advantage (250)
  5. Conclusion (200)

 

Introduction to the television advertisement industry

Television is one of the key communication channels in today’s society. Consumers use it for relaxation after a long day at work, as a means to keep up with the local news and to be informed about the latest exciting products or services. Even if advertising local and international brands wasn’t its first or original purpose, it soon became one of the top marketing choices for brands from all over. Television is a cost-effective and valuable way to get your message across. Broadcasters offer a variety of different rates to suit all budget needs. Television also boasts a strong proven track record of adding value to all types of businesses throughout the centuries.

Consumers are driven by what they can see and experience, and what better way to use this to our advantage than by building a creative and enticing television campaign. The most important aspect of any television advertising campaign is to make sure potential new clients see it. It is vital for such an advertisement’s success to be aired when your target audience is in front of their television sets. It won’t be beneficial if you play your commercial during a break that your buyers aren’t actively watching television.

When you decide to start your television marketing journey, focus on the following four essentials to make sure you have a kickass advert in to produce;

 

  • Who do I want to target? The key here is to focus on your buyer personas and current consumer pool.
  • What do I want the consumers to see? Will you air an informative piece with a background to your products or are you launching a giveaway?
  • Which funds will you be using? Determine what your marketing budget is before you choose the type of television advertisement you want to create.
  • What is your end goal? What do you want the success of your advertisement to look like? Whether you want to increase monthly sales or spike web traffic, it is up to you.

Once you have the answers to these key elements you’ll be ready to explore the variety of options that you have available. TV advertisements offer a selection of different commercial types businesses can choose from.

TV Ads

The different types of TV commercials

Businesses have a lot of marketing tools to choose from. Every year we see companies try new ways to promote their brands. Unfortunately, not all of these methods are always successful. This is why we go back to the traditional ways of getting messages across. A golden oldie like television has the track record to prove its efficiency. Television is one of the marketing tools that give you a wide variety of commercial options to choose from. This is a great option, as it ensures that what you broadcast not only fits your brand’s image but also speaks directly to your consumers.

The top favorite television advert options frequently used include the following;

 

Image videos

Image video TV advertisements build on your brand’s image. These types of commercials tend to focus on what makes your products or services better than that of your competitors. The team will decide to highlight certain positive aspects that you’ll want consumers to identify your business with for future purchases. If you’re looking to determine your target audience, an image video is the way to go.

Topical videos

Topical video adverts are usually the favorite option to choose. This type of advertisement chooses a few key features from your business and highlights them in a shorter video with a clear call to action. If you want your phones to ring off the hook, consider a topical video.

Proof of performance videos

Who doesn’t want to see the value a product could add to their lives? As the saying goes, actions speak louder than words. Proof of performance video gets straight down the point, showing consumers why they should use your goods. These videos typically give a how-to guide and emphasize your product’s benefits.

Comparison videos

If your manufacturing process includes a specific element that only you use, a comparison video is for you. The comparison videos show why your product or services stand out amongst the crowd. These videos focus on the aspects that make your brand unique and favorable.

Customer testimonials

When your best friend tells you about an amazing new product on the market that you simply must try, chances are you’ll go out and buy it. So much of buyer habits rely on the practice of word of mouth. Consumers believe other consumers, and sometimes even over a brand’s own voice. It makes a product or service more trustworthy if we have other users to rely on. This is the power of a customer testimonial video, your established target audience will sell your product for you.

 

Pro-tip: combine a customer testimonial piece with a proof of performance video and you’ll have the perfect bullet-proof marketing option.

TV ads

The different SABC TV channels and their purpose

The fun is far from over! Once you’ve determined the advertisement type you want to use, it’s time to choose the channel. Deciding on a specific broadcaster to use can sometimes be a daunting task. You want your business to succeed and you want to use only the most effective means to get to this objective, why would you not consider a highly popular broadcaster like SABC?

 

SABC is one of the leading broadcasting companies in South Africa. They are leaders in their industry and have been around ages, accumulating knowledge you can benefit from. SABC boasts 19 popular radio stations and six television channels used by most of our citizens.

 

In 1936 the SABC team started their reign as leading broadcasters, and they’ve since only gotten bigger. From focusing on political news to partnering with other fast-growing media outlets, SABC is an ever-changing giant, evolving with the times. Whether you speak Pedi, Xhosa or Afrikaans, and English, they will have a channel for you. SABC channels cover a wide demographic, reaching thousands to millions of viewers weekly. It doesn’t matter whether you like watching sports, news, health, political or educational channels, there will be something to choose from.

 

SABC 1, 2, and 3 are probably some of the best-known channels. All three of these channels include a variety of topics that the SABC team is known for. Viewers can watch their daytime classic soap operas, catch up on the evening news, and enjoy some late-night music, all while only jumping one or two channels further. Every SABC channel has its own objective and targets to get to. The purpose of the SABC is to keep all South Africans informed on as many platforms and social issues as possible. Using a marketing agency such as PlaceMyAd can help you determine which channel suits your business needs best. Once you’ve decided on the channel to use, you can start building your campaign.

Using a SABC TV channel to your advantage

Any of the SABC channels gives your brand access to the masses. You’ll be able to reach a large audience while only advertising on one channel, it is not necessary for overkill. These channels cater to such a variety of consumers, you’ll reach your target audience and gain new clients. To know how you’ll benefit from any of these channels, you’ll have to know what advantages a broadcaster like this holds.

 

The group of SABC channels can add value to your business using the following key traits;

 

  • They cover large groups of potential new buyers. SABC channels are watched by most people, even if only for a quick news update. Chances are one household will tune into a SABC channel at least a few times per week. Having such a large following, you’ll benefit from the number of people you’ll be able to reach with your commercial.
  • It is a trusted broadcaster. Having such a long-standing in the public eye, people know that what they see and hear on any SABC channel is from trusted sources. This boosts your customer loyalty and satisfaction in return.
  • Most consumers have access to at least one of these channels. This means that you’ll reach some consumers regardless of your advertising time slot.

Why should you use a SABC channel for your next topical video advertisement? The statistics speak for themselves. SABC TV has over 30 million viewers, and they hold the trophy for some of the fan favorites

Conclusion

Ultimately your marketing goal should be to go where the consumers are. You want your message to be broadcasted where most potential new clients will see it. To create lasting awareness and build a loyal fan base, you need to be marketing your products or services over a wide network. It won’t help to only reach a hand full of consumers every month, even if you have a large established audience, there will always be more room for growth.

 

Television speaks for itself, with years of experience in the marketing industry and a platform dedicated to commercials, this is a marketing method that guarantees customer engagement.

 

Contact the PlaceMyAd team today and get your personalized quote for a flawless television advert campaign. Our dedicated team of professionals is waiting for your call!

Different Types of Natural Hair Textures

Hair type #1 – Straight Hair

Straight hair has the ability to let oil travel from the scalp to the ends. It is the strongest type of natural hair and greases faster than curly hair types. Further to that, straight hair is resistant to curling unless there are chemicals used and give permanent results.

Types of straight hair

Hair type #1 – Natural hair

  • Type 1A – It is very straight and fine, which makes it hard to curl.
  • Type 1B – Not very flat as type 1A, but still very straight. It is also thicker with a medium texture.
  • Type 1C – this hair type looks coarser and shiner, however, it still lies very flat.

Hair type #2 – Naturally wavy

This type of hair is thicker than type 1A hair. They appear as an S-shaped curl that can appear straight with bends towards the end.

  • Type 2A – This hair is very fine with a spectrum of hair ranging from loose loops to S-shaped waves.
  • Type 2B – This type of hair has a medium texture and is a little frizzier than type 2A.
  • Type 2C – Difficult to style since it starts at the roots and is more defined.

Hair type #3 – Curly

Curly hair types have the kind of texture that goes straight when wet and curly when dry. They are mostly fine, however, the hair is easy to style.

  • Type 3A – Thick texture curls with a lot of shine. It works well with body movement and is vulnerable to dryness.
  • Type 3B – It has tighter curls with combined textures. It is well defined with bouncy ringlets to tight corkscrews.
  • Type 3C – This hair has very tight curls and is very easy to style. It also experiences a lot of shrinkages.

Hair type #4 – Kinky

This hair type has the tightest curls ranging from fine to coarse. They are S and Z-shaped, naturally wiry, and require a gentle touch. If this type of hair is not taken care of, it breaks easily.

  • Type 4A – This type has a soft texture and is defined by tight curls or kinks. It is dense, stringy, and wiry or fine.
  • Type 4B – Has very tight curls that are less defined. It bends in sharp angles, but it is soft and fragile.
  • Type 4C – It has a high amount of shrinkage, which makes it prone to tangling. Leading to breakage when not properly detangled. It, therefore, requires more focused attention and suitable products.

and greases faster than curly hair types. Further to that, straight hair is resistant to curling unless there are chemicals used and give permanent results.

Types of straight hair

Hair type #1 – Natural hair

  • Type 1A – It is very straight and fine, which makes it hard to curl.
  • Type 1B – Not very flat as type 1A, but still very straight. It is also thicker with a medium texture.
  • Type 1C – this hair type looks coarser and shiner, however, it still lies very flat.

Hair type #2 – Naturally wavy

This type of hair is thicker than type 1A hair. They appear as an S-shaped curl that can appear straight with bends towards the end.

  • Type 2A – This hair is very fine with a spectrum of hair ranging from loose loops to S-shaped waves.
  • Type 2B – This hair has a medium texture and is a little frizzier than type 2A.
  • Type 2C – Difficult to style since it starts at the roots and is more defined.

Hair type #3 – Curly

Curly hair types have the kind of texture that goes straight when wet and curly when dry. They are mostly fine, however, the hair is easy to style.

  • Type 3A – Thick texture curls with a lot of shine. It works well with body movement and is vulnerable to dryness.
  • Type 3B – It has tighter curls with combined textures. It is well defined with bouncy ringlets to tight corkscrews.
  • Type 3C – This hair has very tight curls and is very easy to style. It also experiences a lot of shrinkages.

Hair type #4 – Kinky

This hair type has the tightest curls ranging from fine to coarse. They are S and Z-shaped, naturally wiry, and require a gentle touch. If this type of hair is not taken care of, it breaks easily.

  • Type 4A – This type has a soft texture and is defined by tight curls or kinks. It is dense, stringy, and wiry or fine.
  • Type 4B – Has very tight curls that are less defined. It bends in sharp angles, but it is soft and fragile.
  • Type 4C – It has a high amount of shrinkage, which makes it prone to tangling. Leading to breakage when not properly detangled. It, therefore, requires more focused attention and suitable products.

Take Time Off This Long Weekend

Wondering what you are going to do this coming long weekend? Turn this time into the first weekend away with Da Village Villas in 2022. Use your little time for a serene weekend away from all the chaos.

We have everything you may need or wish to do this weekend from accommodation to visiting nearby attractions. It is already known that Mpumalanga has the most beautiful sights one can visit to unwind and reconnect with nature while experiencing the most incredible time.

Immaculate accommodation

Da Village villas has the most luxurious and safe for guests who are looking to experience the best relaxed time of their lives. Graded 4-star, the lodge offers not only immaculate accommodation but will do that at affordable rates. You are guaranteed to feel like royalty with the staff ensuring that your experience brings you back again. The view you will have is mountain surroundings, top-hills, beautiful valley views letting you experience the freshness of nature.

While relaxing in your room, connect with the outside world by connecting to WIFI and be there without experiencing the chaos of the city. You probably never get the time of watching your favourite TV shows due to daily life commitments. Well, while taking time off this weekend, you have the option of catching up on your shows without any disturbance.

The location is also a perfect choice. You have been working and attending to life for the past 2 months and are ready to rest even if it is for a short time. The location is perfect and far from the city. Now that sounds like the rest you need. No car hooting, traffic, and people all over the place. You get to be away from reality which may be the best way to reboot.

Best accommodation

Food

Experience African food prepared exceptionally by our highly trained and experienced chefs. We will make sure to tantalize your taste buds and leave you wanting seconds, for the 100th time. We give the best services by providing scrumptious dishes that will have your palates singing a love song. Our menu ncludes platters of your choice if you want to indulge in good food.

Visit attractions around

If you want to explore neighboring attractions, then this is the right place for you. You can explore by taking game drives at the nearby Dinokeng Game Reserve. Or if you are looking for adventure, take a sunset boat cruise at the Loskop dam Game Reserve. You could also go sightseeing by visiting the Ndebele Cultural Village.

Attraction

Alternatively, you can lay around the pool and enjoy our exclusive cocktails. Da Village Villas will make your long weekend memorable yet relaxing.

Living With Bipolar Disorder

Mood disorders are the most common kind of disorders there is. One of those is known as Bipolar disorder. It is mostly genetic and usually starts showing in one’s teenage years or young adulthood.

Starting college could be one of the triggers for the disorder. You are in a new environment and this may cause some students to develop bipolar disorder. But what do we really know about this disorder? What really is bipolar disorder?

What is a Bipolar Disorder?

It is a mental health condition that causes extreme mood swings that include emotional highs (hypomania) or lows (depression).

When to see a doctor?

If you have any symptoms of depression or mania, see your doctor or mental health professional. Bipolar disorder doesn’t get better on its own. Getting treatment from a mental health professional with experience in bipolar disorder can help you get your symptoms under control. If undiagnosed it can damage relationships, cause suicidal thoughts and make someone perform poorly whether at work or school.

Ehlanzeni Tvet college has people students can confide to about anything regarding their mental health. Alternatively, students can talk to any of the student support officers at their campus regarding their condition. They are always ready to assist students so that the goal, which is to excel academically is reached.

 

Promoting your brand’s vision for the new year using top tv channels

Television advertising has been around since the early 19th century and has become the cornerstone in the advertising industry over time. Today almost all consumers have access to a television and some type of streaming subscription.

This article explores how your brand can benefit from this marketing tool.

Table of content:

  1. Introduction to tv commercials and advertising.
  2. What is a brand’s vision and how does it connect with my tv advertisement?
  3. Different tv commercial options to integrate into your public image.
  4. Building a tv advertisement campaign.
  5. Conclusion.

Introduction to tv commercials and advertising

In 1941, consumers were introduced to the first paid television advertisement. The advert was broadcasted over a New York station and gave way to a new advertising technique. As one of the traditional marketing methods still used today, television advertising has been around since the early 19th century.

Why are we still using this as a way to engage with our clients today? The reason is simple, television advertisement works! In 2021, the SABC broadcasters found that over two million South Africans have tv licenses, this excludes the millions of other viewers using different paid subscription options. Television hands you thousands of potential new clients on a silver platter, all you have to do is reach out and grab it.

It is a fact that television commercials can cost a company a pretty penny. Production costs go up every year, but luckily, this is not something that should stop you from trying this marketing method. Television advertisement can be a very cost-effective way of getting your message across if used right. Broadcasters are offering businesses a variety of rates to choose from, which means you can start with the option best suited to your budgeting needs. Once you see the value of a television advertisement, you’ll immediately want to double up your funds for this marketing powerhouse.

What is a brand’s vision and how does it connect with my tv advertisement?

A brand’s vision is a personal aspect of their ideals, what they stand for, and how they operate as a business. It isn’t something that can be borrowed from a competitor’s site, it needs to be unique and especially connected to your business model. It is similar to a strategy that you follow to achieve your objectives and what determines your ultimate end goals for your brand and team members.

Tv advertisment

Many businesses choose to share their vision with their client base, this helps them stay on track and achieve the results they want after each year. Consumers also find it better to trust a company with a clear message and showcase who they are as a brand. It is for this reason that sharing your vision can be so vital to your brand’s success and longevity. In many ways customers base their idea of your business off of what you state as your vision for the future, this also allows potential new clients to decide whether you’re a brand worth investigating.

If you’re yet to determine the ideals for your company to follow, the task is simple. In most cases, the best way to determine your vision is to stick with who you are as a business. What do you stand for and which social matters do you support? It is not essential to get political, but you must try and appeal to a wider audience. Even if what you stand for isn’t that bound to community issues and social standards, a potential new client still needs to know that you care. You can show them your involvement by making it a part of your company’s vision.

Remember that a company’s vision is only a successful component of your brand if it’s followed by your entire team. You need to show your audience that your words and actions meet up.

How do you connect your vision to a television advertisement? The answer is simple. You show your target audience why your brand is worth the follow, and we don’t mean only on social media. Spreading a message that is thoughtful, insightful, or adds to a user’s daily stress relief is best to create awareness and have a higher traffic rate. If your vision is positive and designed to highlight your brand’s top qualities, using that in an advert to attract a bigger audience is a game-changer.

Not only will viewers see that you’re worth their hard-earned money, but broadcasting what you stand for on television can increase buyer trust. These commercials will also allow consumers to form their own opinion regarding your business.

Here is how you do it;

  • Choose the qualities that show the reason buyers need to use your products or services. This can be anything, from your cost-effective solutions to an experienced sales team, make sure the audience knows you’re a brand that’s got it together.
  • Use imagery that best depicts your vision and goals for your company’s future. If you see yourself changing the way consumers use plastic, make sure to promote your eco-friendly manufacturing process.
  • Be open with your target audience, avoid using false imagery or slogans that don’t truly depict who you are. It is also important to dodge making promises that you can’t keep.

These quick guidelines to follow won’t be all you need to achieve success, however, they are a great start to using your next tv campaign more effectively.

Different tv commercial options to integrate into your public image

Tv advertisements are generally put into 6 categories, topical videos, image videos, comparison videos, customer testimonials, bandwagon videos, and proof of performance videos. These are considered the top choices you’ll have when creating your next television advertisement.

Although all of these options have great advantages, the three most popular choices are topical videos, customer testimonials, and proof of performance videos. Have you ever seen a medical aid advertisement in between watching your favourite soap opera? Producers usually showcase the key health benefits and a few happy faces in a short period, the video is often ended with a loud and clear call to action? Chances are you saw an example of a topical video advertisement. One of the top choices to use, topical video adverts focus on what makes a product or service better than the rest. They are made up of highlights and the must-know facts to convince a potential new client. If you’re looking to entice consumers to get to know your business better, you should opt for a topical video advertisement next.

The next big thing when it comes to television advertisements is customer testimonials. In a world where so many of our encounters are fake, we strive to connect with authentic things. Consumers are no longer only trusting what they read in their weekly publications, they interact over their experiences. Many people base their buying habits on what others are saying. If a client tells their friends that your brand is worth the effort, chances are you’ll have a potential new client coming your way. Unfortunately, this works with negative comments as well, that is why you should focus on customer care and providing consumers with high-quality products or services. Word of mouth is king and you can benefit greatly from this if you ensure your brand stays on top of all its potential issues.

Lastly, we’ve got proof of performance videos. Easily the first thing that comes to mind must be those home improvement commercials dedicated to cleaning tools and new products every homeowner must have to make their lives that much easier. These videos show consumers that your products do work. It boosts trust in your audience, it’s not only words telling them to use your goods.

Focus on what you have to offer and why you want to reach new clients. Once you determine the reason you’re looking at a television commercial for your next marketing campaign you’ll know which option to choose.

Building a tv advertisement campaign

Use your brand’s content and turn it into a kickass advertisement on television. If you have a well-known mascot, use that to let consumers know who you are right from the start. People associate brands with certain images, if you have essential elements that make you stand out from the crowd use them to build your campaign.

Creating a television advertisement should not be daunting. If you want increased awareness, better traffic to your website, or better engagement with consumers in your area, jump on the tv marketing train. These are only a few of the benefits you’ll get from such a campaign, the following invaluable results will be yours to boast with and the end of a successful year;

  • Having a good online presence is very important for any brand’s success. You can use a television advert to direct the audience to your other social platforms and increase your online following.
  • Television gives you access to a bigger target audience, most South Africans have access to a few broadcasting channels, the people you’ll reach will be much more diverse.
  • Television isn’t only reserved for the 1% group, you’ll reach people from the middle and lower class, expanding your clientele.

From Fox News and Tshwane TV to Mnet and The Home Channel, PlaceMyAd offers a variety of broadcasting stations to choose from, each of them offering affordable rates for you to choose from.

Conclusion

As consumer habits and buyer trends change throughout the years we’ve seen many marketing methods come and go. The difference between a marketing tool without clear benefits and a television advertisement backed by years of proof is that television is here to stay. It has grown with the trends and changes as the times did and always came out stronger on the other end.

In the end, it does not matter whether you use all the commercial options at once and form a large marketing campaign or if you start small with a testimonial video or an image video, you must start somewhere. There is surely no better way to kick off your next campaign with a marketing tool proven to give valuable results.

 

Digital, mobile, and bulletin billboards – how can you use these three outdoor advertising options?

Since its invention, outdoor advertising has allowed many businesses to create awareness amongst a more diverse demographic. Billboards have a very high engagement rate, making them a top choice for any company looking to add to their marketing strategy. This article compares three of the main choices and how your brand can benefit from them.

Table of content:

  1. An introduction to billboard advertising
  2. The three most popular options to choose from
  3. A quick comparison between the billboard types
  4. How to incorporate billboard advertising into your marketing strategy
  5. Conclusion

Billboard advertising throughout the ages

In the early 19th century, consumerism saw a big spike in the use of billboards as an advertisement or rather a method of communication in its earlier days. Even if its popularity only began then, the first-ever billboard was posted years before that, making its appearance in the mid 18th century already. Many publications did painted billboards dating back to the 14th century. Therefore its invention can be traced to that time.

The reason for its popularity is simple, billboards are an effective way of reaching large target audiences over a very diverse demographic. Whether you choose more traditional billboard types or if you opt for a digitalized newer option, the results are the same. Due to its high visibility and excellent placement, billboards will make sure that the people are engaging with your advertisement daily. From discount codes to new product launches and website makeovers, billboards can be used for practically anything. We’ve seen activists use them for political gain and the promotion of new television series, there is nothing a billboard can’t do.

Billboards are a proven way of getting what needs to be heard out there. Studies show that over 70% of people walking past a billboard will engage with its content, exposing your brand to a large number of potential new clients. These types of outdoor advertising methods take your content to the people without waiting for consumers to find you.

The popular choices

Billboard advertising doesn’t just offer one or two different types to choose from. This marketing method boasts over five valuable options to choose from. Like all things marketing, there are the favorites amongst the bunch, digital, mobile and bulletin take the cake when it comes to billboard advertisement.

Billboards

Digital billboards are made up out of thousands to millions of LED’s, ultimately creating one clear display. The advantage of a digital billboard is that it offers businesses a way to convey a message in real-time with regular updates. Its technological advantage makes this a very popular choice to choose. Being versatile and effective, many businesses will opt for this option.

Next up we’ve got mobile billboards. These billboards are exactly what you might think, on the move. A mobile billboard is most often on wheels, next to directed routes of traffic, or in the middle of a busy festival. It can be vinyl on a trailer or the side of a truck showcasing your newest product launch. These cost-effective billboards can create a strong visual presence for your brand’s voice.

The last of the popular ones are the traditional, ever-present in our daily lives, bulletin billboards. Bulletin billboards are some of the oldest forms of outdoor advertisement to step onto the advertisement scene. These billboards are usually large and placed on busy street corners, buzzing highways, or inside popular shopping centers. Ever driven past a larger-than-life advertisement for the new blockbuster on your way home? Chances are you looked at a traditional bulletin billboard.

Not all billboard options have the same results, ultimately, that is why you must use the type best suited to your brand.

Pro-tip; it is always a good idea to keep an eye on what your competition is doing, although we discourage copycat behavior, there is value in knowing how others in your field are interacting with their target audience.

Comparing what each type has to offer

Having these three very different options in mind, it is good to know how your brand can benefit from them all. Every type of billboard creates interest differently and has its own set of advantages and even a few flaws.

Digital billboards are one of the newer options amongst the traditional choices. These billboards have a clear technological advantage. They are modern, easily changed, and evolving as times change. Having the option to change your advertisement more frequently can add to your brand’s overall exposure, you don’t just have to stick with one slogan or image for a longer period. Using a digital billboard can allow you to change your advertisement daily, weekly or monthly, the choice is yours. Depending on your budget, a digital billboard, given its production and structure, can be more expensive than other cost-effective mediums, luckily you can still stay within budget with a smaller option and go big once you have the funds available.

Compared to the mobile and bulletin billboard options, the digital billboard will give you more creative freedom.

Mobile billboards go where the target audience is. This type of outdoor advertisement can cover a large area and engage with a bigger group of consumers, however, if not used right, people can easily miss this billboard compared to other billboards that have fixed placements. The key is to use it wisely and know where it will be the most visible.

Mobile billboard

Compared to digital and bulletin billboards, the mobile billboard option can create better awareness.

Lastly, we’ve got the bulletin billboard option, the golden oldy if you must. This billboard usually boasts its size and location. Bulletin billboards are large, which means they can’t be missed, giving you better exposure. One thing to keep in mind is your seasonal weather and how that can have an impact on your billboard and its location. These days most billboards are designed to withstand most weather conditions, however, they aren’t unbreakable and some conditions might still affect them negatively.

Compared to digital and mobile billboards, the bulletin billboard option boosts traffic over a bigger consumer group.

In the end, it all comes down to three important aspects;

  • Which billboards suit your budget and advertising funds that you’ve got available?
  • What advertisement type are you looking to convey, and how will your brand benefit from it?
  • Where is your target audience most active every day, and which location will be most effective?

If you’ve got these three key essentials covered, you’ll know exactly which billboard type will fit your business needs best.

Incorporating billboards into your next marketing strategy

Effective advertising is no easy task. Businesses can choose between hundreds of different methods proven to be successful. In a world where consumer trends are ever-changing and buyer habits never tend to stay the same for too long, it’s easy to have a hit and miss. By this we mean the following; you could plan an advertisement campaign for weeks, putting a large budget towards it and get poor results in the end. This happens more often than we realize or speak of for the fear of failure. This should never stop you from getting back up and trying again.

We rarely find a bulletproof content strategy, consumer ways aren’t set in stone, which can make it difficult for businesses to know which way to go. It can be difficult to determine which marketing route to follow, however, consulting with experts and zooming in on your target audience can make your process easier.

The best way to formulate your content strategy and advertising plan are to know what you want to achieve in the end. Do you want to engage with a larger demographic, get more social media likes or have more traffic on your website? Once you know what to aim for it will be easy to choose the best method to get there.

Expert-tip; launching a new company department soon? Get people talking by creating a buzz with a flashy digital billboard on your community’s busiest street corner. Once the launch is complete, simply change the advertisement to a welcome discount or newcomer coupon code.

 Conclusion

Sooner or later you are bound to get the hang of things, advertising gets easier the more you do it. Consulting with the experts is always advised and focusing on your client’s needs is what is most important. You need to cater to what consumers expect of you and your brand.

Billboards are still used every day to promote different types of businesses, the reason is simple, they work. A high visibility rate, the ability to create awareness amongst large groups, and the simple fact of getting the feet through your front door make this advertising avenue a must.

Whether you decide to promote your services using a bulletin billboard on a busy highway or you’d like to give the mobile option a go, the results will be invaluable for you and your team. So get creative, set your goals, and get your message out there.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Transitioning from High School to a Tertiary Environment

  1. Introduction
  2. Tips to help you transition from high school to a tertiary environment
  • Being aware of the change
  • Balance your social and academic life
  • Take care of emotional health
  • Take care of your finances
  1. Conclusion

Are you going to start a new life at a tertiary institution?

All your high school life you have worked hard towards this opportunity of furthering your studies in a tertiary institution. It can be a nerve-racking experience to start something new in a new environment. Yes, you will enjoy the new environment and getting to meet new people. However, switching a life you have been living for 5 years into something new can never be an easy journey. Stick around this article to get tips on how you can make the road to tertiary life a bit easier.

high school to tertiary

Being aware of the change

Change can be great if you embrace it. This can be done by making a friend or two and could improve your whole tertiary/college experience. The first year is the right time to make friends since no one knows anyone. You can meet people during orientation, community houses/clubs on different campuses.

Surrounding yourself with the people that share the same vision, can make you strive in terms of academic, social, and career aspects. It can further serve as motivation and can be helpful with all the challenges that you face on your journey to success.  Awareness allows you to strive.

Balance your social and academic life.

Finding your feet in a new environment with which you are not familiar, can be a daunting task if not done correctly. It can affect one’s performance academically. The sooner you familiarize yourself with the workload and teacher/ student contact ratio, this puts you in a good position academically.

Having the right kind of balance early on, in terms of social, academic, and emotional state can also have an impact on the overall performance. There will always be a party somewhere every time so think about that when you are choosing a party over your work and the deadline.

Take care of your emotional health.

This can be a very stressful time to be in from application to registration and finding funding for yourself. By the time you start your academic journey you are already tired from the process of getting into tertiary. Make sure you find time for yourself to distress and forces on emotional health.

Ehlanzeni TVET College offers services that help you cope with all the changes that you are going through. Moreover, it helps you navigate your emotional well-being in a different setting. Especially if you find yours far away from home in a different province with no close relative or someone you know by your side. Do not hesitate to seek help from people like the qualified counselors that are found on all respective campuses. They are there to help you navigate and help you find your feet.

Take care of your finances

Money can be such a tricky topic to talk about. However, once you are aware of your financial status, that helps you make better decisions about your lifestyle choices. Remember, there is a huge chance that you might be staying away from home meaning are the primary decision-maker with regards to your monthly expenses.

We have different financial backgrounds and once you acknowledge that you will make the best decision. On the other hand, it will help minimize the pressure to maintain a certain lifestyle especially if you are funded or have a bursary with a fixed amount.  Last but not least as a student every cent counts.

Cherish the moment this is a one-in-a-lifetime opportunity and try to create memorable moments for you to remember. Never sell yourself short, you reached the point where you are because of hard work. Work in creating the better version of yourself and take it all in.

4 Top additional cleaning services you need

Many cleaning companies offer additional cleaning services to their clients to give them more options to choose from. Just like any other cleaning company, Nozihle Cleaning Service also provides additional cleaning services. In this article, we will explore those services and dive deep into the benefits.

Table of content

What are additional cleaning services?

 

1
List of services and descriptions

–       Gardening service

–       Hygiene services

–       Pest Control Services

–       Commercial Extraction System

 

2

2.1

2.2

2.3

2.4

 

Benefits of choosing the type of additional

 

3
Conclusion

 

4

 

What are additional cleaning services?

When we speak of these types of cleaning services, these refer to the deliverables not added to the main ones. For instance, you can hire our cleaning specialist to wash your carpet or even do your gardening while they came for a residential cleaning service.

Here are lists of what you can choose from;

  1. Gardening Services

We offer you garden maintenance according to your requirements. It doesn’t matter how small it can be, we will do everything that involves maintenance. We also provide our services to organizations from small to large. Apart from that, we focus on grass cutting, tree and bush trimming.

  1. Hygiene Services

With us, you get a wide range of hygiene equipment and consumables. It doesn’t end there, we offer sanitary waste and hygienic solutions for offices and restrooms. As a client, we aim to ensure that all your goals and requirements are met without damaging your pockets.

  1. Pest Control Services

One thing about us is that we emphasize providing safe and environmentally friendly solutions. That is our first priority, hence, we have designed pest control services and products. Basically, this is to effectively control different types of pests that may be harassing.

  1. Commercial Extraction System

Have you ever heard of cleaning and maintenance of kitchen and canteen extraction systems? What about ventilation systems of commercial kitchen canteens, or restaurants? We have a better solution that will ensure that any area where commercial-grade cooking appliances are used, it is clean.

Let’s now check the benefits of choosing to work with us;

  • Hygienic work environment

 

  • Saving you resources

 

  • No training necessary

It is not easy to find the right cleaning company that offers additional services. With us, you are guaranteed only the best services to better your life. Contact us today on 072-577-6406 / 079-099-0808 or email gm@nozihlecleaningservices.co.za

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